It was in the midst of the chaos of the pandemic that I discovered the possibility of helping companies and small businesses through the power of writing. However, communication has always been a great passion and has been present throughout my professional life, taking different forms.
First applied to tourism, where it helped those visiting our capital to fall in love with it. Then applied to business, taking your voice, values, and mission to those who need them. All this by sharing articles written in a natural way that capture the attention of those seeking to solve a problem, a pain, or satisfy a desire.
I’ll confess something to you…I’m not a passionate writer. It is true! I am an eternal curious person with a passion for communication. This means that I love researching on a wide variety of topics, “switching it around” and sharing that information with those who need it, helping to connect businesses that have amazing products or services with the people who need them.
I discovered that I could do this through content writing during the pandemic in which I was forced to leave the tourism industry. At this point, I needed to figure out what I wanted to write about. It had to be something I was passionate about. Then I looked over and saw Phoebe (my dog), lying on the ground looking at me with the most attentive air in the world and it clicked! I started by writing about dogs and nowadays I write about many other topics such as real estate, digital marketing, entrepreneurship, cryptocurrencies and I am always willing to increase this list.
Here you will find common questions about content writing in general and about my services specifically. If you have any more questions that I haven’t answered, don’t hesitate and talk to me!
Writing articles is not difficult but it has its science. It is important to know how to structure the articles in a way that makes them easy to read, to use simple and uncomplicated language so that it does not become boring, and above all, that good research is done. All this will help to keep your website visitors coming back to your blog, which will help you to be a reference in the market and also to appear better and better positioned in the search results of search engines like Google.
It depends a lot on the size of the item and the level of research involved but you can expect to receive your item within 3-5 business days.
A blog is a unique opportunity to share your business vision and connect with your target audience. For this, consistent communication is crucial. But even if we ignore this part and look only at the technical side of things, consistency is still very important. By running a blog and publishing regularly and strategically, you are increasing its chances of appearing in the search results of search engines like Google which, in the long run, will help increase the number of visitors to your website which, consequently, leads to an increase in your brand recognition and may lead to an increase in sales.
In the case of blogs, SEO is a series of techniques that are applied to articles from image optimization, keyword research and application of the same with a specific frequency and in strategic places that will increase the chances of that same article appearing in search engine results. This will help increase organic (free) traffic to your website in the long run.
A newsletter is that it will enable direct communication with your potential customers. It allows you to interact with them in a personalized way, giving you content and promotions that are relevant to them directly in their inbox. However, you only see these effects if there is regular communication. Otherwise you run the risk that your subscribers will think “what does this one want to sell now?” every time you send them an email.
"Beatriz is one of the best freelancers I've had the fortune to work with throughout my career. She meets deadlines, is receptive to feedback, and also provides valuable insights/ideas to help with content campaign development. She's also very independent and I'm able to trust her to develop quality content after receiving a standard brief. If you're looking for a writer to help with your company, especially in the pet space, you should reach out to Beatriz."
